After hearing comments like “World at WarisCall of Duty 4with a new skin” being made around here, it’s pretty obvious that Treyarch’s latestCoDspin-off was influenced by the strong public reaction to what Infinity Ward achieved withCoD 4.

Luckily, there’s more to this story than just that. Senior producerforWorld at War, Noah Heller,spoke with CVGabout how the importance of a solid multiplayer component is steadily growing and why single-player isn’t all developers should be focusing on.

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“In the olden days ofCoDyou had multiplayer and you had single-player and they never meet.CoD 4was a multiplayer sensation so it was very important that we focused on multiplayer and that we got a chance to show our own multiplayer.”

He adds that whileWorld at Waris obviously built off ofModern Warfare, Treyarch has added its own spice by including vehicles and co-op support.

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Say what you will aboutWaW, but I thinkCoD 4became immensely popular in part because of an excellent experience-based system which kept us coming back, and Treyarch was smart to avoid straying too far away from the proven formula.

If only more shooters would adopt a similar reward system …

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