Nintendo has announced that they’re partnering up with Toys”R” Us to place a “Nintendo department” in the retailers Times Square location in New York City. OK then.

If you’ve ever been to the Toys”R”Us in Times Square, you’ll know that it already has a number of themed areas, for everything from Bionicles to Barbie. Its videogame section is also already very Nintendo-centric, with Wii and Nintendo DS accessories clearly dominating the space versus its competitors.

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But this uniquely decorated department will be staffed by specially trained “Nintendo experts” who will be wearing Nintendo-branded uniforms. Hey, this sounds a lot like Nintendo’s Rockefeller Plaza Nintendo World Store! Yeah, the one that’s less than half a mile away from Times Square.

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