Valve spending ?6 million on Left 4 Dead 2 in UK
Valve wants us all to know thatLeft 4 Dead 2is out this month, and it shall spare no expense in getting that message across. We already know that the upcoming zombie shooter has a worldwide marketing budget of$25 million, but Valve has today stated that a whopping£6 millionof the fund is going to Britain. “$25m is being spent on the game’s launch globally. Half is set aside for Europe, with the lion’s share being spent on the UK release,” says Valve’s Doug Lombardi....